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ICOM has worked with many leading companies in the catalog and mail order industry to help them achieve their marketing goals. Using ICOM’s industry-leading consumer responder database – ICOM TargetSource – we can help you meet your customer acquisition objectives. And, we can help you increase the profitability of your current customer base.

  • Find top prospects by accessing the ICOM TargetSource database – this direct mail responder database contains rich, self-reported data on more than 29 million North American households – with new data available every 6 months. And, over 80% of all TargetSource responders have purchased products by mail in the past six months.
  • Acquire profitable new customers using one of ICOM’s two-stage models to identify those consumers in the ICOM TargetSource database most likely to respond, generate higher sales and achieve the greatest LTV.
  • Reach multi-channel shoppers by implementing a multi-channel strategy using ICOM TargetSource eMail in combination with offline names.
  • Gain a greater understanding of your customer base using an ICOM TargetSource Profile. Use this profile to drive merchandising decisions, identify cross-selling opportunities and optimize each customer’s value to your organization.

Find out why leading companies in the industry turn to ICOM TargetSource to help them meet their marketing objectives.

 

For More Information

In Canada, contact us at targetsource@i-com.com
In US, contact us at dataservices@epsilon.com

TargetSource now represented by sister company, Epsilon, for select sectors in US… Learn More

 

TESTIMONIALS

"The ICOM staff shares the same passion for success that we have. They are interested in our business, our product, and helping us create successful mailing strategies. They are very insightful and offer actionable suggestions; creative thinkers willing to explore new opportunities; and most of all thorough in their service and presentation of modeling techniques."

Steve C., Merchandise Mailer

CASE STUDY

Find out how a women’s wear cataloger improved their targeting and response using ICOM’s two-stage models. Learn more.

Read Case Study